Who has more interesting stories to tell then art galleries? Nobody. Learn why and how to use storytelling to promote your art gallery and the artists you represent.
The Gallery Business
With a new year upon us, I wanted to share my thoughts on the top changes an emerging or mid-level gallery could make to realize their business hopes and dreams.
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Finding ways to increase your gallery’s engagement with prospects and art collectors, in even small ways, gives you the opportunity to see how your services align with a variety of collector needs.
Here are ideas for actions you can take right now to encourage engagement to help open a dialogue about the art you show in the gallery.
It is almost impossible to keep on top of what makes sense for a gallery business marketing strategy. Here we will look at some important trends in the digital marketing landscape and what your art gallery might consider prioritizing in your marketing efforts.
Art Gallery Sales Strategy
The pressure to sell art in your gallery can be enormous. Let’s talk about a fundamental sales element you can change when presenting art to new prospects.
The experience of collecting art has changed. It’s a mulitchannel online sales strategy. Here we will discuss the key elements needed to create an art gallery online sales strategy to meet the demands of art collectors looking online to acquire art.