A competitive advantage in today's art world will come from sellers who provide the best buying experience. In this article, I want to fuel the ways you increase traffic to your gallery and online by upping your game and providing a gallery art-buying experience. The experience of buying art is as much about passion and lifestyle as functionality in decor. That element of … [Read more...] about Providing a Gallery Art Buying Experience for Contemporary Collectors
Sales Training & Skills
Mastering the Follow-Up for Art Gallery Sales Leads
Does fear prevent you from effectively following up with leads for your gallery's collectors? The follow-up process is crucial, and often where I see a lot of gallery sales associates fail. Let's get into that now. While we love it when someone sees a piece - falls in love, and buys on the spot, most sales require anywhere from three to five contacts before closing. … [Read more...] about Mastering the Follow-Up for Art Gallery Sales Leads
Six Quick Tips for Closing a Gallery Sale
Selling is something that does not come naturally to many people. Being a gallery professional you likely have the advantage of being genuinely passionate about what you are selling. That makes closing a gallery sale much easier when that passion is allowed to shine over a sales pitch. Below are six simple tips to selling fine art as you approach a new collector browsing the … [Read more...] about Six Quick Tips for Closing a Gallery Sale
Selling Fine Art: Overcoming Price Objections
Overcoming price objections is imperative in this business. Inquiries for artworks in the gallery have the possibility to lift your professional soul because they could be a sale. Those that do not lead to closing a sale can scar your motivation as a gallerist. It is easy to start to assume, perhaps unconsciously, most inquiries are not serious. One of the most common … [Read more...] about Selling Fine Art: Overcoming Price Objections
The Art Collector’s Buying Experience
A memorable art collector buying experience has become of greater importance to affluent collectors as opportunities to purchase art have increased through auctions, online sellers, and artists selling directly. Now collectors can pick and choose how they acquire art and the buying experience they prefer. Their choice is often influenced by which channel or seller offers the … [Read more...] about The Art Collector’s Buying Experience