Exhibitions serve as the foundation of many art gallery programs. While we may aspire to achieve strong sales or even a sell-out show, it doesn't always happen that way. That's where an art exhibition sales strategy comes into play. In this article, we will explore how to prepare for maximizing sales revenue through a sales strategy specifically for your shows. It's … [Read more...] about Preparation is Key: Developing a Sales Strategy for Art Exhibitions
Sales Planning
Providing a Gallery Art Buying Experience for Contemporary Collectors
Competitive advantage in today's art world will come from sellers who provide the best buying experience. In this article, I want to fuel the ways you increase traffic to your gallery and online by upping your game providing a gallery art buying experience. The experience of buying art is as much about passion and lifestyle as functionality in decor. That element of passion … [Read more...] about Providing a Gallery Art Buying Experience for Contemporary Collectors
Checklist: Art Gallery Online Sales Strategy
You should to strategically develop your art gallery online sales strategies to meet art buyer’s needs, and expectations, which are changing far more rapidly thanks to technology. Finally, collector confidence for purchasing artworks online is on an accelerated rise and now is the time to get your digital sales channels properly in place. Offering the best of both online and … [Read more...] about Checklist: Art Gallery Online Sales Strategy
Selling Art with Installments: Setting Up a System
How many times have you heard a prospect object to buying a piece of art from your gallery because of the price? Of course that is a common objection used to end the conversation, but it’s possible some of those sales could have been closed with an option to pay in installments. Some art dealers do offer payment plans for art lovers, but their system has flaws which leads to … [Read more...] about Selling Art with Installments: Setting Up a System