Your top priority is increasing art sales and revenue. Your art gallery needs a sales strategy designed to succeed. You want to choose a sales planning approach that aligns with your gallery's sales and business goals, as there is no one-size-fits-all solution. Flexibility and the ability to adjust your sales strategy based on feedback from your whole gallery team are also … [Read more...] about Navigating Pitfalls in an Art Gallery Sales Strategy
Sales Planning
Checklist: Art Gallery Online Sales Strategy
Develop your art gallery's online sales strategies to align with art buyers' evolving needs and expectations. With collector confidence in acquiring art online surging and driven by rapid technological advancements, you want to optimize your digital sales channels regularly. In this article, let me help you get organized and give you a simple checklist to optimize your … [Read more...] about Checklist: Art Gallery Online Sales Strategy
Selling Art Online: Insights and Strategies for Galleries
You know that more art sales than ever are conducted online, and that trend will continue growing. How is your art gallery's online sales strategy functioning? In this article, we will discuss what motivates or deters a collector from buying online, the critical elements of developing an art gallery online sales strategy, and how to sell art online without losing that human … [Read more...] about Selling Art Online: Insights and Strategies for Galleries
Creating Desire, Driving Sales: The Key to Selling More Art
The pressure to sell more art can be overwhelming for galleries, with bills to pay and people relying on their success. However, the traditional sales approach may not effectively connect with prospective buyers. To increase sales, galleries should shift their focus to a client-centered strategy. This approach, commonly used in luxury industries like cars and fashion, taps … [Read more...] about Creating Desire, Driving Sales: The Key to Selling More Art
Art Gallery Sales Plan: Begin with the Foundation
An art gallery sales plan is a strategic and tactical plan for acquiring new art buyers and growing revenue. Here I will focus on establishing the foundation of an art gallery sales plan before creating the sales strategy element of the plan. This critical step is often overlooked in the sales planning process but can greatly impact how effectively the plan works. The … [Read more...] about Art Gallery Sales Plan: Begin with the Foundation
