Showing your artists at art fairs has become a proven strategy to position the gallery and artists in front of new audiences. Are they suitable for your art gallery business strategy? Your art gallery's success will depend to some extent on your planning and preparing for an art fair. Let’s look at how your gallery business can make the most of art fair opportunities to … [Read more...] about Planning and Preparing Your Gallery for Art Fair Success
Sales Planning
Navigating Pitfalls in an Art Gallery Sales Strategy
Your top priority is increasing art sales and revenue. Your art gallery needs a sales strategy designed to succeed. You want to choose a sales planning approach that aligns with your gallery's sales and business goals, as there is no one-size-fits-all solution. Flexibility and the ability to adjust your sales strategy based on feedback from your whole gallery team are also … [Read more...] about Navigating Pitfalls in an Art Gallery Sales Strategy
Checklist: Art Gallery Online Sales Strategy
Develop your art gallery's online sales strategies to align with art buyers' evolving needs and expectations. With collector confidence in acquiring art online surging and driven by rapid technological advancements, you want to optimize your digital sales channels regularly. In this article, let me help you get organized and give you a simple checklist to optimize your … [Read more...] about Checklist: Art Gallery Online Sales Strategy
Selling Art Online: Insights and Strategies for Galleries
You know that more art sales than ever are conducted online, and that trend will continue growing. How is your art gallery's online sales strategy functioning? In this article, we will discuss what motivates or deters a collector from buying online, the critical elements of developing an art gallery online sales strategy, and how to sell art online without losing that human … [Read more...] about Selling Art Online: Insights and Strategies for Galleries
Creating Desire, Driving Sales: The Key to Selling More Art
The pressure to sell more art can be overwhelming for galleries, with bills to pay and people relying on their success. However, the traditional sales approach may not effectively connect with prospective buyers. To increase sales, galleries should shift their focus to a client-centered strategy. This approach, commonly used in luxury industries like cars and fashion, taps … [Read more...] about Creating Desire, Driving Sales: The Key to Selling More Art
