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Social Media Trends Essential for an Art Gallery Marketing Strategy
Your art gallery's social media marketing goals are likely to find new art buyers, increase exposure for your artist's work, promote gallery events, and create meaningful relationships with collectors, journalists, fair organizers, and museum curators. Here I will talk about the most current social media trends essential for an art gallery business to incorporate into its … [Read more...] about Social Media Trends Essential for an Art Gallery Marketing Strategy
The Art Walk: Gallery Asset or Missed Opportunity
Art walks and gallery weekends can now be found in cities large and small. There are ways that many galleries are missing out on opportunities to find new art collectors and generate future art sales. Is your art gallery business missing out? For the public, it’s a fun night out with friends. For a gallery business, art walks have proven to be a great way to increase foot … [Read more...] about The Art Walk: Gallery Asset or Missed Opportunity
How to Create a Productive Gallery – Art Advisor Partnership
Art advisors can be a valuable partner to both collectors and your gallery business. As with many players working in the art world today, there are good and bad art advisors. Here I want to talk about: What to look for in an art advisor Recommendations for creating a gallery policy for working with them How to set expectations Maintain a productive working … [Read more...] about How to Create a Productive Gallery – Art Advisor Partnership
Run this Email Campaign to Find New Gallery Art Buyers
Your art gallery's first impression arriving in the inbox First impressions count. Send three or four re-engagement emails over the course of a few months with different subject lines and call-to-action messages to give your strategy the best chance. A single email will not be enough. Your email service provider should have the ability to remove those who engage during the … [Read more...] about Run this Email Campaign to Find New Gallery Art Buyers
