Chances are your art gallery's most active customers and prospects are Gen X art collectors (born 1965-1980). If you have been in business for a while, your gallery's success may have been built by the baby boomers, and its future may depend on the millennials. Still, Generation X is the generation with spending power now. Do you understand how they think? Are you speaking … [Read more...] about The Mindset of Gen X Art Collectors and How to Attract Them
attract new and young collectors
Art Gallery Space: 5 Ways to Improve Foot Traffic & Visitor Experience
With the decrease of in-person visitors for many brick and mortar art galleries and the constant challenge of finding new art collectors, the experience one has in your gallery space is paramount. Here we will look at five simple ways your art gallery might improve foot traffic the experience prospects have when they walk through your door. If your gallery location has lots … [Read more...] about Art Gallery Space: 5 Ways to Improve Foot Traffic & Visitor Experience