Instagram offers so many opportunities for art galleries, making it a must for your marketing strategy. Instagram is one of the most visual platforms an art gallery can use to engage artists and collectors on the social media circus. It also helps build relationships with new artists and collaborative partners. In this article, let's explore some tips to help you get the … [Read more...] about Is Your Art Gallery’s Instagram Strategy Getting Results?
art gallery marketing
Adapting for the Future: Lessons from Museum Evolution for Art Galleries
Art museums have been evolving for years, redefining their missions and benefits to the communities they serve. They have invested a lot of time and money into research to learn how to stay relevant. As a result, we are now seeing significant changes in how museums engage with their audiences through exhibitions and social events. Since both museums and commercial fine art … [Read more...] about Adapting for the Future: Lessons from Museum Evolution for Art Galleries
Why Stories Matter to Your Gallery’s Social Media Marketing
Stories in social media is a popular feature and one that has skyrocketed in usage with users. Instagram reported Stories is now used by 500 million users. WOW! If your gallery is on Instagram and Facebook, the Stories feature is an essential place for your gallery’s dialogue with followers. Instagram and Snapchat’s tremendous success with the feature is motivating other … [Read more...] about Why Stories Matter to Your Gallery’s Social Media Marketing
Checklist and Worksheet: Gallery Email Nurture Sequence
Art Gallery Space: 5 Ways to Improve Foot Traffic & Visitor Experience
With the decrease of in-person visitors for many brick and mortar art galleries and the constant challenge of finding new art collectors, the experience one has in your gallery space is paramount. Here we will look at five simple ways your art gallery might improve foot traffic the experience prospects have when they walk through your door. If your gallery location has lots … [Read more...] about Art Gallery Space: 5 Ways to Improve Foot Traffic & Visitor Experience