Many things play a role in how people respond to your gallery’s social media marketing, as well as how you should be creating your strategy in 2020. Here I want to help you understand what four trends are occurring that could be relevant to running an art gallery business and what you can do about them.
Social Media Marketing
Here are four cool tools that a “not so techy” art gallery marketing person could put in their social media tool box. I selected these for their simplicity and because they make creating social media stories and videos much easier and faster.
Your gallery’s top objectives for being on social media are likely to find new art buyers, increase exposure for your artist’s work, and create meaningful relationships with collectors, journalists, fair organizers, and museum curators.
Learn about the most current trends that are essential for an art gallery business social media strategy.
If your art gallery is not experimenting with creating Stories on your Instagram and Facebook pages, it’s time to give this feature a place in your social media marketing strategy.
In this article I want to provide your art gallery with recommendations for creating social media Stories and how they can improve engagement with your gallery.
Updated September 2019 The controversies we saw in 2019 with social media regarding privacy, fake news, and censorship have resulted in stagnant growth in user adoption. Your art gallery’s social media marketing is a big part of how you find new art buyers and stay in touch with your collectors and artists. Now might be […]