Opening a brand-new art gallery is an exciting and scary endeavor. To get off to a strong start, you must get the word out that you are open for business and what you have to offer. Marketing a new art gallery is a vital area to invest in at the very beginning, but where to start? I want to share the five marketing initiatives I recommend you prioritize in this article. … [Read more...] about Five Priorities for Marketing a New Art Gallery
Gallery Marketing
How to Craft Stories to Attract New Art Buyers
Stories are essential sales and marketing tools your art gallery can use to attract new art buyers. Some of the most successful companies in business today owe their sales success to the stories they tell to make a genuine connection between their products and customers. Who has more interesting stories to tell than art galleries? Nobody. Gallerists and artists have … [Read more...] about How to Craft Stories to Attract New Art Buyers
Creating an Art Gallery Video Marketing Strategy
Does your art gallery create videos to promote your artists and educate buyers? This article aims to provide you with information to fuel your art gallery’s video marketing strategy. We will talk about the SEO benefits and how best to plan the pre and post-production elements to make your videos a solid sales and marketing tool for your gallery business. Video marketing is … [Read more...] about Creating an Art Gallery Video Marketing Strategy