One of the most challenging aspects many art gallery’s face using social media as a marketing tool is finding the time to create enough diverse and compelling content. Once you get comfortable with creating certain types of content, social media companies change the rules. (Thanks Facebook) Having the right tools in your tool box makes your job far more efficient and your … [Read more...] about Nine Smart Tools for Social Media Content Creation
social media as a marketing tool
Why Stories Matter to Your Gallery’s Social Media Marketing
Stories in social media is a popular feature and one that has skyrocketed in usage with users. Instagram reported Stories is now used by 500 million users. WOW! If your gallery is on Instagram and Facebook, the Stories feature is an essential place for your gallery’s dialogue with followers. Instagram and Snapchat’s tremendous success with the feature is motivating other … [Read more...] about Why Stories Matter to Your Gallery’s Social Media Marketing