Your art gallery's social media marketing goals are likely to find new art buyers, increase exposure for your artist's work, promote gallery events, and create meaningful relationships with collectors, journalists, fair organizers, and museum curators. Here I will talk about the most current social media trends essential for an art gallery business to incorporate into its … [Read more...] about Social Media Trends Essential for an Art Gallery Marketing Strategy
Marketing your Art Gallery on Instagram with the Guides Feature
Instagram Guides is a fantastic feature that I think has a lot of potential for increasing awareness about your art gallery, exhibitions, and artists. The social media platform is already becoming a first point of contact with your gallery for many of your target art buyers. Guides really make marketing your art gallery on Instagram an even more powerful tool. This … [Read more...] about Marketing your Art Gallery on Instagram with the Guides Feature
Nine Smart Tools for Social Media Content Creation
One of the most challenging aspects many art gallery’s face using social media as a marketing tool is finding the time to create enough diverse and compelling content. Once you get comfortable with creating certain types of content, social media companies change the rules. (Thanks Facebook) Having the right tools in your tool box makes your job far more efficient and your … [Read more...] about Nine Smart Tools for Social Media Content Creation