I often contribute to Art World News and I wanted to share with you one of their articles about what art galleries can do to boost sales when tourist seasons close. This article was written by Koleen Kaffan, who is Editor in Chief of Art World News and offers some excellent insights that I hope will help you make the best decisions for your gallery business. Summer in the … [Read more...] about Turning Tourist Sales into Repeat Sales
The Role of Website Audits in Growing Your Art Gallery’s Online Presence
An inspiring and informative website can do wonders for your art gallery's online presence to attract new collectors. It's the go-to spot for potential art buyers, so giving it some regular TLC is crucial. Especially if you've got multiple staff members or outside designers/contractors working on it to keep it updated. Auditing your website annually is good business practice. … [Read more...] about The Role of Website Audits in Growing Your Art Gallery’s Online Presence
Adding an Art Gallery Business Partner – Pros and Cons
Conquering Sales Anxiety: Proven Techniques for Selling Art with Ease
Selling gallery art can be an intimidating task for many people, but it's important to remember that sales are what keep the gallery space running. In this blog post, we will explore some tips to help you create a solid mindset when engaging in sales conversations with art collectors, ultimately eliminating anxiety and ensuring a successful experience. Creating a Memorable … [Read more...] about Conquering Sales Anxiety: Proven Techniques for Selling Art with Ease
Perception of Value: How Presentation Influences Art Collector Behavior
There have been some studies on how different personality types influence how people experience art, style preferences, and perceive the value of an artwork. These can have an impact on art collectors and buying behavior. It made me curious if research findings would line up with real-world client / dealer relationships. Two questions to contemplate are: How do … [Read more...] about Perception of Value: How Presentation Influences Art Collector Behavior
